Email Marketing Specialist Jobs for Freshers Applying Soon

• Work with E-Commerce brands and various stakeholders to develop and implement a comprehensive email marketing strategy.
• Develop and maintain B2B and B2C email campaigns and automated email workflows
• Measure results and optimize campaigns through A/B testing in order to improve open rate, deliverability, click rate, opt-out rate, conversion rate, as well as specific business goals around individual campaigns.
• Write persuasive and sticky copy for B2B and B2C emails, including captivating subject lines, body content, and calls to action.
• Carry out segmentation of client email databases and develop and implement remarketing strategies.
• Create and maintain client email marketing content calendars.
• Display a high level of confidence and communicate strategic recommendations in a confident, concise, and understandable manner.
• Staying up-to-date with digital marketing trends and potential new channels and strategies, including predictive tools, social integration, ABM, and attribution strategies.

 Skills

• Excellent communication skills – written and verbal.
• Prior experience in list generation, data analytics, solution design, email deployment, and campaign management, testing, and reporting.
• The ability to prioritize and manage several clients and tasks at once.
• Strong analytical mindset and an ability to analyze campaigns.
• Comfortable working with a team in a fast-paced environment, able to prioritize and meet deadlines within specific time constraints.
• An excellent understanding of client care.
• The ability to work effectively to meet deadlines.
• The ability to solve problems as they arise.
• Good organizational skills.
• Ability to work independently and as part of a team.
• Excellent attention to detail.
• A passion for digital marketing.

Required Experience

• Excellent interpersonal skills and ability to work effectively on a fast-paced team.
• Well organized with the ability to multitask, prioritize projects, work within short time frames and meet deadlines.
• Self-starter and detailed oriented; Able to work independently.
• Customer service experience.
• Strong English written and verbal communication skills.